Why American First Reverse?

At American First Reverse, we pride ourselves on our commitment to education and transparency. We take the time to thoroughly explain the process, benefits, and potential risks of a reverse mortgage, ensuring that our clients have all the information they need to make an informed decision. Our expert advisors work closely with homeowners, tailoring each solution to their unique needs and goals, because we believe that everyone deserves a retirement filled with financial peace of mind.

By partnering with American First Reverse, homeowners can tap into their home equity to cover medical expenses, pay off existing debts, invest in home improvements, or simply enhance their retirement lifestyle. We are here to provide the necessary guidance, expertise, and support every step of the way, making the reverse mortgage process simple and stress-free.

Experience the freedom and flexibility that a reverse mortgage can offer. Let American First Reverse be your trusted partner in securing your financial future, so you can focus on what truly matters: enjoying the golden years surrounded by loved ones and the comfort of your home. Contact us today and embark on a new chapter of financial empowerment and independence.

Salvatore J. Cefalu CMO,CLU,ChFC

Chief Marketing Officer, Managing Member
25+ years experience
Columbia Business School
B.S., New York Institute of Technology
CLU, ChFC, American College

Salvatore Cefalu began his career in Mortgage Banking over 25 years ago in New York City. Equipped with nearly three decades of mortgage industry experience, Salvatore aptly provides clients with residential mortgage lending and origination services through lending programs such as Reverse Mortgages, Fannie Mae (FNMA) mortgage financing, and Federal Housing Administration (FHA) Mortgages. Salvatore is currently licensed to provide these services in Pennsylvania and New Jersey.

Before starting American First Reverse, Salvatore served as President and CEO for over 20 years for All American Home Mortgage Bankers, Corp., a direct lender licensed in 10 states. 

Salvatore holds Charter Life Underwriter (CLU and Chartered Financial Consultant (ChFC)) designations which are recognized as the highest designations in the insurance industry from the American College. He is licensed to provide certified financial planning services. 

Salvatore has a Bachelor of Science in Electrical Engineering from New York Institute of Technology and received a Certificate in Business Excellence for completion of the Chief Marketing Officer Program at Columbia Business School Executive Education. 

Don’t wait! Schedule your free 30-min consultation with Salvatore on Reverse Mortgages by clicking the button below, or call 1-800-991-CASH

States Servicing



New Jersey

New Jersey

Now Servicing


New Jersey

Schedule a FREE 30 minute consultation